The New Playbook for Engaging Interior Designers
by: Sid MeadowsPublished on: 20/07/2026There’s a conversation happening across the contract interiors industry right now, and almost everyone seems to be asking the same question: “How do we actually connect with interior designers in today’s market?”
Beyond the Showroom
by: Sid MeadowsPublished on: 26/06/2026Why people will remember brands after Chicago Design Week Every year, the industry descends on Chicago for NeoCon and Fulton Market Design Days, this year it’s being referred to “Chicago Design Week.” The energy is undeniable. Crowded elevators.
The Real Reason Your Rep Network Isn't Performing
by: Sid MeadowsPublished on: 12/05/2026For years, when sales lag in a rep-driven model, the response has been almost automatic: “We need be
How Small Manufacturers are Winning without Scale
by: Sid MeadowsPublished on: 10/04/2026Why the most valuable partnerships in today’s contract furniture industry aren’t always the biggest ones. For years, scale was the advantage in our industry. Bigger portfolios. Bigger reach. Bigger presence. And for a long time, that worked. But something has changed. In today’s contract furniture world, there’s more noise than ever. More consolidation. More complexity. More choices. And in the middle of all of it, reps and dealers are being forced to make a critical decision: Who you choose to partner with matters more than ever. Because bigger isn’t always better.
