New Blog Post DescriptionAs the calendar flips to a new year, there’s something powerful about the word start. A clean slate. A fresh opportunity. A moment to set intention before momentum takes over. 2025 may have been a year of growth, challenge, or even recalibration for you and your business. Whatever it brought, it’s behind you now, and 2026 is waiting to be built with purpose. The best part? You don’t have to wait until January to get started. The work begins now.
For many small businesses and manufacturers, the last three months of the year are the biggest revenue push. This is where strategy and execution connect for a win or the alternative, a crash and burn. When sales and marketing move in sync, you build undeniable momentum. When they don’t, opportunities slip away and all of your effort is wasted. That’s why this is the perfect time to double down on alignment. Tighten your message, sharpen your tools and drive the results you need to carry you
One-third of the furniture market is hiding in plain sight — and most manufacturers aren’t even looking at it. Public Sector is a term that encompasses Federal, State, Local, Education (SLED), and Cooperative purchasing- anyone spending public funds. As a self-proclaimed Public Sector Subject Matter Enthusiast, I believe there are a lot of aspects of this market that make it important for a manufacturer, especially a small business, to have a strategy for Public Sector.
A solid rep network is one of the most powerful drivers of revenue for small manufacturers—but building one that actually performs? That takes more than a handshake and a line card. Here’s what we have learned from decades of developing, leading, and reworking rep strategies that truly move the needle.